Mentorships & Events

ExMarketPlace Online Campus - Build your future with ExMarketPlace

JUNE 20 DUBAI

In the month of June, ExMarketPlace has planned to expand its business recruiting young minds from Gen Next, thus has decided to partner with Amity University in Dubai. ExMarketPlace conducted some in-depth interviews with all the students interested and has selected five, three for marketing and sales and two as software engineers:

Nikunjkumar Godhani, Vaibhav Pradhan, Hooshna Kasad as Publisher Development Executives, and Jai Bhalla, Meera Ramadas as Software Engineers.

Objectives:
      The entire Internship Program was created not only to allow students to interface with the world of industry, but also to carry out our mission towards publishers, working on building a brand loyalty to users by our technology which enhances revenues but, above all, user experience.
Activities:
      The three who are part of the Marketing Team refer to our Publisher Development Manager, Jervis Saldanha. The two Software Engineers are mentored by our CTO, Stefano Corti, under the guidance of our Software Engineer, Shah Faisal.
      The Marketing & Sales Team received a basic training in the Online Advertising Industry along with Programmatic advertising. Their main role would be to find more publishers through various online tools and propose different ideas of approaching them.
      The Software Engineering Team have been giving various project management challenges in creating a simpler interface for ExMarketPlace’s internal reporting structure, and are supporting the Developers, easing their tasks regarding ongoing projects.
Marketing & Sales Show, Dubai, United Arab Emirates Booth & Seminar

NOVEMBER 2019 SALES & MARKETING SHOW

IAB Forum, Milan, Italy Interview

NOVEMBER 2019 IAB FORUM

Google Online Campus - Build your future with Google

NOVEMBER 2019

Virginia Larrauri Blanco (Strategic Partner Manager, Online Partnerships Group) Pavel Pimshin (Channel Partner Manager, Online Partnerships Group) ExMarketPlace and the University of Economy of Florence hosted the event while Virginia and Pavel presented the paths that brought them into Google. After their personal experiences, the speech covered all steps and requirements students must follow to apply to Google. The initiative was intended to also give information regarding interviews and internships. 100 students participated actively in the Google speech and some of them continued to pursue the possibility to apply, supported by ExMarketPlace and the University.

University of Economy of Florence, Italy

NOVEMBER 2019 CONFERENCE HALL

50 students of the Strategic Marketing & Communications Class participated to the Internship. Title: “Publisher portfolio strategies for Google AdManager - Channel Partner ExMarketPlace”

Objectives:
      Mapping of publishers globally
      mapping of the actors (dealers, agencies, etc.)
      analysis of skills and trends
      definition of a publisher portfolio and of the strategies of approach
      transfer of the results in university education to stimulate interest on the topic.
Activities:
      Carrying out a review of academic articles
      creation of a collection of articles from specialized magazines/journals, databases and websites
      meeting with the client to verify points 6 and 7 and to achieve research objectives (points 1-5)
      production of a presentation for classroom seminars
      definition of a project work to be carried out with the students in the classroom and tutoring in execution
      presentation of project work results and production of reports/articles for external communication.
University of Economy of Florence, Florence, Italy Hosted by ExMarketPlace

october 2019

OEC, Muscat, Oman Silver Sponsor

SEPTEMBER 2019 ONLINE ECOMMERCE CONFERENCE (OEC)

DMEXCO, Cologne, Germany Booth & Seminar

SEPTEMBER 2019 DIGITAL MARKETING EXPO CONGRESS (DMEXCO)

FMX, Florence, Italy Main Sponsor

MAY 2019 FLORENCE MARKETING EXPERIENCE (FMX)

OMR, Hamburg, Germany Booth & Workshop

MAY 2019 ONLINE MARKETING ROCKSTARS (OMR)

NAI, Berlin, Germany Silver Sponsor Booth & Round-table

NOVEMBER 2018 NATIVE ADVERTISING DAYS (NAI)

Establishment of research and seminars with ExMarketPlace.

NOVEMBER 2018

Establishment of research and seminars with ExMarketPlace.

University of Economy of Florence, Florence, Italy Hosted by ExMarketPlace

OCTOBER 2018 OCTOBER 2018

University of Economy of Florence, Italy

OCTOBER 2018

Marketing automation and reports usage for decision makers and online communication strategy. First Seminar hosted by Alessandro for ExMarketPlace

DMEXCO, Cologne, Germany Booth

SEPTEMBER 2018 DIGITAL MARKETING EXPO CONGRESS (DMEXCO)

AdTech, New Delhi, India Booth

MARCH, 2018 ADTECH